#NRSexclusives

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You might have seen the “NRS Exclusive” stamp on some of our boots in the most recent NRS catalog. Without more explanation, you might be wondering what all the fuss is about.

 

NRS Exclusives are boots we proudly bring to you as boots you won’t, and can’t find anywhere else. These unique boots are high-quality, highly functional boots made to fit our trend-setting customers’ lifestyles. We are passionate at NRS about providing the best footwear we possibly can. This means we sometimes either tweak an existing brand’s design, or completely create a whole new design from scratch.

 

Conceptualizing and designing these boots is fun. Our NRS Boot Buying team travels to Weatherford, Texas, to work with Rod Patrick Boot Makers;  Mercedes, Texas, to work with Anderson Bean; and Fort Worth to work with Justin Brands. Occasionally these brands will have their representatives travel to our Decatur offices with their samples.

 

Once at the location, every detail must be thoroughly thought out and critiqued: from the type of sole the boot will have, to the hides used for the foot and shaft, to the stitching pattern and pulls. This is normally done in a large sample room full of every kind of hide (color and type) one could imagine. These samples must then be arranged to put together a boot that is not only aesthetically pleasing, but also something that will fit the customer’s needs.

 

“You go with your gut feeling, but you have to know your customer. Every tiny detail must be carefully thought out,” says Jason Brooks, NRS Boot Buyer. “Little things like knowing that the color yellow can represent bad luck are absolutely important when designing something that might be worn in a competition arena.”

 

Customers at NRS appreciate the fact that the NRS Exclusive boots have been made exclusively for them. Our customers also find it refreshing to see boots that are not in the market on a large scale – most NRS Exclusives are only available in limited quantities The amount of care, passion and dedication put into an NRS Exclusive boot should ensure our customers only receive the best.

 

Stay up-to-date on all our new NRS Exclusives by using #NRSexclusives on our Facebook, Twitter, Instagram and Pinterest accounts!

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January 23, 2015 |

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